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Crunch Fitness Recognized for Outstanding Franchising Achievements

Press Release

March 15, 2023

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Crunch Fitness has been recognized for ongoing success, with honors that include 2023 "Best Buy" in Franchise Times' Zor Awards and a spot in Entrepreneur's Franchise 500.

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Crunch Fitness Announces Key Leadership Appointments, Including Naming Molly Long, Chief Experience Officer

Press Release

March 2, 2023

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Crunch Fitness, a leading high-value, low-price gym, announced several key leadership changes that will help position the company for continued growth and success.

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Df49f18da8a6161200df8ddbaf308bf6

Crunch Fitness Wins Franchise Times Zor Award as Top Brand to Buy

Article

February 27, 2023

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Crunch Fitness was selected as the "Top Brand to Buy" for this year's Franchise Times Awards, with its eye-catching elements and range of options and amenities.

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Eae5395a04d3b768e406802cb9e3f585

Gyms flexing digital muscles to complement brick-and-mortar experience

Article

February 10, 2023

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Crunch Fitness announced the launch of its 'fitness on the go' digital platform Crunch+, which provides on-demand and livestream workouts to give consumers more options.

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Crunch Fitness Launches New Digital Platform Crunch+ To Elevate Your Workout Experience

Press Release

February 6, 2023

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Crunch Fitness today introduced Crunch+, a new platform to access on-demand and live-streamed workouts when you want it – anywhere, anytime, and on any device.

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5bfe93f57d639df622684dac4bdea3db

Crunch Fitness Rises in Entrepreneur's Annual Franchise 500® Ranking

Press Release

January 18, 2023

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Crunch Fitness demonstrates continued growth in Entrepreneur's 44th Annual Franchise 500® ranking, maintaining its spot in the top 10 percent for the second year in a row.

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Ad43acc1a52b1cbd60f7eb4e5d2574b7

Crunch Gives 'Talk To The Hand' New Meaning

Article

December 30, 2022

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Crunch Fitness wants to welcome even more people back to its gyms with a new campaign. The hand in its logo springs to life in an inviting and upbeat spot.

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B09aef80b9d7ae87779d56ca2ce8ff68

Crunch Fitness gets ready for 'biggest quarter of the year': Ben Midgley

Video

December 22, 2022

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Crunch Fitness Franchise CEO Ben Midgley says March is the gym brand's most profitable month, and discusses the company's competitive advantages.

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Crunch Fitness Sells Six Sacramento-Area Clubs to JEM Wellness Brands

Press Release

December 19, 2022

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Crunch Fitness announced the sale of six company-owned gyms across the Sacramento area to JEM Wellness Brands, a first-in-class health and wellness franchise concept operator.

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0b3f6514addfafaadd7e3c51a255eaae

Crunch Hosts Sixth Annual Group Fitness Convention

Press Release

November 14, 2022

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The leading fitness company announced 12 new proprietary group classes for 2023, including the debut of an in-club boxing rig from Throwdown.

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8a9be4607305db1da99535c0abf87903

Crunch Fitness Partners with ID.me to Honor Veterans with Exclusive Membership Offer

Press Release

November 7, 2022

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Veterans, active-duty military, and first responders can activate a seven-day free trial gym membership and an exclusive membership offer at participating Crunch locations.

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Crunch CEO Jim Rowley Sees Big Gains for Entrepreneurs Who Can Take Advantage of the Changes Coming to the Fitness Industry

Article

October 4, 2022

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Crunch Fitness CEO Jim Rowley has seen many fitness fads come and go. The former Marine spent 15 years as an executive at 24 Hour Fitness, founded three gyms of his own...

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109205c09e8007272f4910fe15d7707b

Crunch Fitness Announces Franchisee of the Year

Press Release

August 16, 2022

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Crunch Fitness announces The Undefeated Tribe as its "Franchisee of the Year" at this year's annual Crunch Franchise Convention.

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085dc1ca5cbe4e9fbfda116f0bc80093

Crunch Franchise CEO on company's growth following membership milestone

Video

July 21, 2022

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Crunch Franchise CEO Bden Midgley discusses the company's growth as it hits a membership milestone, pricing, navigating COVID protocols and innovation in the wellness.

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Crunch Celebrates Two Million Member Milestone

Press Release

June 21, 2022

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Milestone highlights impressive and continued membership growth year-after-year

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47aff9a16ec234ba977f6c13299a0340

Crunch Franchise Debuts New Training Center in Jacksonville, FL

Press Release

April 4, 2022

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Crunch Franchise launches its first-ever comprehensive National Training Center in Jacksonville, part of the 34,000 square foot Harbour Village gym.

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A1831ce92d2d2c62baade8d84537ab84

NBC News Now - Tonight with Joshua Johnson

Video

January 21, 2022

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Crunch Franchise CEO Ben Midgley joins Joshua Johnson to discuss how fitness routines are changing during the pandemic.

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Crunch Continues to Climb Entrepreneur's Annual Franchise 500®

Press Release

January 12, 2022

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Crunch cited as Top 10% franchise and #1-ranked full-service fitness franchise in the country on Entrepreneur's highly competitive 2022 list

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E19b3ad86c4fb6cd97cd534d826f4316

Crunch Fitness Franchise CEO on How Gyms Are Tackling Omicron Surge

Video

December 22, 2021

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As the omicron variant of COVID-19 surges, Crunch Franchise CEO Ben Midgley joined Cheddar to talk about proactive steps gyms are taking to maximize the business.

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5a2e4b594f18c7df97278bed35fbcd61

How Crunch Grew Membership Despite the Pandemic

Video

December 20, 2021

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Crunch Franchise CEO, Ben Midgley, joins Cheddar to discuss how the brand grew during the pandemic, both in total members, and in club count — opening its 400th gym.

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8afcba1cd19ea6e77e34882a8c0bf7cc

Crunch Franchise CEO on vaccine requirement for gyms in NYC

Video

September 14, 2021

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Ben Midgley expressed his optimism over the new rule, citing increases in memberships since the pandemic began.

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E5b1afdf1e2673edefe4836e0a0fb256

How Crunch Fitness Stayed in Shape During COVID

Article

July 30, 2021

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The Wall Street Journal chats with Ben Midgley, Crunch Franchise CEO, about how the brand adapted during the pandemic and what's on the horizon for Crunch Fitness.

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E881b0b2feeaa57f9fa56230f1b8b171

Crunch Fitness CEO gives positive outlook on mask mandate in LA: 'We're ready'

Video

July 19, 2021

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Ben Midgley says the gym chain is ready to roll with the punches of round two of COVID-19 restrictions.

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68388df55442c1bafa42084f8e89d7e2

Gyms See Membership Increase as COVID Restrictions Ease

Video

May 21, 2021

—

Crunch Franchise CEO Ben Midgley discusses fitness center reopenings and how the industry is bouncing back as COVID restrictions ease.

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Efa85e4a7d4e4624d684bdebf92ff329

Bloomberg - Crunch Memberships Up Over 5% Despite Pandemic

Audio

May 13, 2021

—

Bloomberg Businessweek host, Carol Massar, discusses why Crunch sees membership grow in the past year with Ben Midgley, CEO of Crunch Franchise.

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8716ccf367ef6b7b8c70011af96b9315

Crunch Franchise CEO on the impact of COVID-19 on the fitness industry

Video

March 11, 2021

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Ben Midgley, Crunch Franchise CEO, joined Yahoo Finance Live to discuss how COVID-19 has impacted the fitness industry over the past year.

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E7ee2abfdb969220bf813d5bb0167c37

Crunch Fitness Increases Leads with HubSpot CRM Platform

Article

March 8, 2021

—

Learn from Crunch Technology Manager, Haley Irwin, how Crunch used its CRM platform, HubSpot, to engage members and prospects while facing pandemic challenges.

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16e3e78ba97d8237fa05a55b02db7a13

Club Insider - Overnight Success is Not Over Night

Editorial

March 1, 2021

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Crunch Franchise CEO, Ben Midgley, joins Club Insider's Justin Cates to discuss Crunch's business model and how the brand became the industry's leading challenger brand.

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Bb6ab82d656b9bc4e23fe011858a49d7

Crunch Franchise CEO updates Bloomberg Quicktake "Take the Lead" on the strength of the fitness industry

Video

February 4, 2021

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Ben Midgley discusses the pandemic's impact on Crunch, what at-home connected fitness means to gyms, and how Crunch's Apple Watch program is progressing. (at 1:07:28 mark)

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89003216738e7446d1955ecde847284f

Crunch Ranked a Top Franchise in Entrepreneur's Annual Franchise 500®

Press Release

January 20, 2021

—

Crunch Fitness recently ranked #52 in Entrepreneur's Franchise 500®, for its outstanding performance in areas including unit growth, financial strength and brand power.

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Ben Midgley, CEO, discusses leadership and success

Audio

December 1, 2020

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In this podcast with The CEO Forum Group, Ben relates his experiences with leadership, overcoming challenges, and how franchising can build a successful business.

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8caae7a71475f263388c166ac377037b

Third-party data suggests gyms are 'not spreaders' of coronavirus: Crunch Fitness Franchise CEO

Video

November 30, 2020

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Crunch Fitness Franchise CEO Ben Midgley discusses gyms facing new restrictions amid coronavirus surges, explaining that they are doing everything they can to ensure safety.

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9e6f0b9d5abf22658c5372a181d98c38

Reopening Crunch Fitness Amid Coronavirus Pandemic

Video

July 17, 2020

—

Ben Midgley, CEO of Crunch Franchise, joined Wake Up With Cheddar to discuss how gyms can safely invite customers back in during the pandemic.

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211bc5014d1df1a503e5eef2e260997b

Global Franchise Magazine Interview with Ben Midgley

Article

March 10, 2020

—

Ben Midgley, CEO of Crunch Franchise, details the meteoric rise of Crunch Fitness, and how the gym brand has formed such healthy relationships with its franchisees.

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F3ddcdb0c476bb9d692f759a0a930dce

Yahoo! Finance Interview with Ben Midgley

Video

March 8, 2019

—

Ben Midgley, CEO & Founding Partner of Crunch Franchise talks about fitness trends and the industry with Adam Shapiro and Julie Hyman at Yahoo! Finance.

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73347ef3e2b371b4f16e1790229029d8

The Six Reasons The Fitness Industry Is Booming

Editorial

September 26, 2018

—

Ben Midgley shares six factors driving the 3% - 4% annual growth in the U.S. $30 billion health and fitness industry.

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0be3c202dd5009120d83575cc0087a0a

How to become the Starbucks of fitness

Video

August 16, 2018

—

Ben Midgley, CEO of Crunch Franchise, sat down for an interview with TheStreet to talk about the future of fitness and how technology is changing the space.

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Cfc1f8cbd76136ae2afa2e027dc1a9ad

Interview on Crunch branding with EVP of Marketing & Branding, Chad Waetzig

Article

July 13, 2018

—

Crunch's EVP of Marketing & Branding, Chad Waetzig, shares with MiND Magazine what makes up Crunch's brand DNA, how consumer insights shape the business and where the brand is headed in the future.

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De0a7f6631d1fdd38778da352a09b090

The Business of Fitness

Video

June 13, 2018

—

Crunch's Ben Midgley appears on the Fox Business Network show, Mornings with Maria, joining Maria Bartiromo and her panel to discuss the business of fitness.

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F5ffebe1d83569a99d488b958a35e761

Can Fitness Centers Become the New Mall Anchor Store?

Article

June 12, 2018

—

Ben Midgley, CEO, Crunch Franchising, and Brian Kunkel, VP of Real Estate, Crunch Franchising, reveal why non-traditional retail such as gyms are attractive tenants for malls and shopping centers, and how these gyms can be successful.

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1dafc6227897163596f0798c5e7535f2

Bloomberg Markets: Midgley on Owning Crunch Franchise

Audio

May 7, 2018

—

Ben Midgley, CEO and Founding Partner of Crunch Franchising, discussing the advantages of owning a gym franchise on the Bloomberg podcast.

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D0b13f6bd6ce43dbbc2de2e6e6cbb057

3 Common Mistakes First-Time Franchisees Make and How to Avoid Them

Editorial

April 16, 2018

—

Crunch Franchising CEO, Ben Midgley, shares his insights on common first-time franchisee mistakes.

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2a63065f0e2419010f3329282bbfec9f

Fitness Heats Up in 2018

Video

January 2, 2018

—

CNBC's Diana Olick, on location at Crunch Fitness, highlights the top fitness trends heading into the new year.

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14416b46d711888d13dbcc6c1a270e56

It’s not your imagination — new gyms and fitness centers are cropping up at an impressive rate in metro Denver

Article

December 26, 2017

—

Ben Midgley, CEO of Crunch Fitness Franchise, was quoted in a Denver Post article about gyms in Denver.

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76047b513a121eb3fd2ccf597eaccebd

Fitness Clubs Growing Fast with Help from Real Estate Market

Article

December 11, 2017

—

The Orlando Sentinel featured Vince Julien from Crunch in an article about gyms in shopping centers.

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Da1b8ef39c50b2af2092bdec27a0f090

How Relationships Are The Driving Force Behind Crunch Fitness’ Success With Founder And CEO Ben Midgley

Article

November 28, 2017

—

Joe Fairless Podcast “Best Show Ever” spoke with CEO, Ben Midgley about the driving force behind a successful franchise.

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170070c99fad44ddebf2b1336ba0daf9

The Secret to a Successful Franchise?

Editorial

November 8, 2017

—

Crunch Franchising CEO, Ben Midgley, shares the critical steps necessary for franchise businesses to be valuable community assets.

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83013993105ae2ba5d1ff23c3933f6ee

Entrepreneur Top 500

Article

September 11, 2017

—

Crunch named to Hottest New Franchise, Top Franchise to Own and Top Global Franchise lists. See where Crunch Franchise lands on the Top 500 list!

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437d5996a7a8a564c051d71210242236

Top 50 Franchise

Article

September 10, 2017

—

The brands featured on the Top 50 Multi-Unit Franchises list earned their spot as a result of survey rankings by their own franchisees in areas that are crucial to franchisee success... 

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D54db8c9b8746a2c7ebce23aefdb63ae

3 Leadership Lessons From One Of The Biggest Names In The Fitness Industry

Article

September 6, 2017

—

Three leadership takeaways from Ben's experience as a CEO and franchise founder

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3651db73215adf24d4c3f696ccba8fdc

A Guide to Purpose-Driven Franchise Investing

Article

September 5, 2017

—

Ben Midgley shares perspective on the role purpose-driven brands play in this contributing columnist article.

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8140b2d576c3829b6ceb3a9c4e7f24ea

The Family-Like Franchise Model Behind Crunch Fitness

Video

July 17, 2017

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Broadcast from inside the New York Stock Exchange. Ben Midgley, the CEO of Crunch Franchise, discusses how all 60+ of the company's franchisees are treated like family.

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9a9bb795b2b80bcde15a71364049f739

Handling Entrepreneurship

Article

June 5, 2017

—

How to Be Healthy Enough to Handle the Late Nights and Early Mornings of Entrepreneurship

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F79d0a22b50856638ff4a6e356d369ea

Finding the Right Franchise Investment Opportunity

Article

May 23, 2017

—

4 Steps for Finding the Right Franchise Investment Opportunity

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E46f895793a102ff4d6b336ff5db114b

The Best Thing 20-Somethings Can Do For Their Careers

Article

March 13, 2017

—

Ben Midgley, CEO of Crunch Franchise provides his insight

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Cc6e9b52cb7e1a4f673cd4c56f2069a4

You Have One Less Excuse to Avoid Working Off Thanksgiving Dinner

Video

November 25, 2016

—

CEO discusses why there are more Crunch Franchises now than ever

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2694063e0318efb55777505c779d6ae7

Crunch Sells 100th Franchise This Year

Article

October 21, 2016

—

With an annual growth rate of 40 percent, Crunch is one of the fastest-growing national chains in the high value/low price fitness space.

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8c8300020db4d4c39eea7bfe122882cb

Crunch Franchise Announces Sale of 100th Franchise This Year

Press Release

October 18, 2016

—

Read the press release

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4663e2291e2d3fd0ceaba8f60b0ab0a9

Public Good and Crunch Fitness

Audio

January 30, 2016

—

Crunch Fitness Franchise CEO, Ben Midgley, reveals how his low-cost high-value model has garnered him over 100 franchisees nationwide.

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75750290678a4e7c8e00055862cf0c2c

Interview with Ben Midgley, CEO of Crunch Franchise

Video

October 6, 2014

—

Watch the Video

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32636d0bb1e3dc05a52949968800e03b

Interview with Ben Midgley, CEO of Crunch Franchise

Video

January 2, 2014

—

Insights on the fastest-growing full-size fitness franchise

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57e091e8f4d3c0f29018e1c5bf2ec012

Franchise Expo Live! Interview with Ben Midgley, CEO of Crunch Franchise

Video

August 1, 2013

—

View From the Expo!

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